03 November 2008

ARG! Story at Eleven

Over the summer our firm put together a very ambitious marketing program for Node Gaming Centre in Calgary. We created an Alternate Reality Game (ARG) and as it took off so did interest in what we were doing.

Calgary Inc Magazine was very interested in the story and followed the progress of the ARG throughout it's run time of about 8 weeks.

The article came out today and it looks hot - 6 full pages with lots of great graphics and photos from the game.

Here is the online version of the article from the November issue of Calgary Inc Magazine.


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